WORK PORTFOLIO
What drives me
I am motivated by leveraging my skills to create meaningful outcomes for businesses, individuals, and organisations.
Starting my working life in hospitality taught me the value of creating positive experiences for people and the importance of communication, adaptability, and attention to detail. As my passion for marketing and communications grew, that same motivation evolved into helping brands and organisations solve problems, connect with audiences, and bring ideas to life in a meaningful way.
To me, marketing and communications is ultimately a collaborative process. I enjoy taking ideas that may feel uncertain or overwhelming and helping shape them into something clear, purposeful, and well-executed.
Rather than imposing a particular style or direction, I focus on understanding each client’s goals and contributing structure, perspective, and guidance that feels authentic to them.
The principles that guide my work extend beyond my career. I value honesty, communication, adaptability, and a strong work ethic, qualities shaped by both my upbringing and professional experiences.
I believe some of the best outcomes come from genuine collaboration, open conversation, and a willingness to keep learning.
Website Builders: Wix, SquareSpace, WordPress
Design & Editing Software: Canva, Adobe Suite, Figma
CRM & Email Marketing Tools: Zoho, HubSpot, Sprout Social, Mailchimp, BOMA
Productivity Tools: Microsoft Office 365, Google Drive
AI Software: ChatGPT, Gemini, Otto (Notetaker), Contented (Notetaker)
Other: Shopify (Sales), Isentia (Media Monitoring)
Communication: Active listening, written and verbal skills
Problem-solving: Critical thinking
Work Ethic: Punctuality, accountability, self-leadership
Collaboration: Working effectively with others and excited about new perspectives
Growth Mindset: Eager to learn, adaptable, and receptive to feedback
Interpersonal Skills: Confident, approachable, and socially engaged